Can I add audio and video to an artwork?

Can I add audio and video to an artwork?

Tuesday, September 18, 2018

Yes! Adding multimedia content to art is possible for all paid accounts (and free accounts that have been individually reviewed by our staff).

When you create or edit your artwork, five tabs are visible on top of the page. The second-last one on the right is “MEDIA”.

On the MEDIA tab you will find an edit form where you will be able to upload an audio file. The file will be played in your exhibition once a visitor moves close enough to the artwork (the default radius is 0m, which means it is played only on click. A good radius is normally 1.5m). We advise you not to change the default radius, if you are not very sure. This is to avoid multiple audio files playing at once which would be confusing for a visitor.

Please keep in mind:

1.) Don't use more than 3-4 video/audio files in an exhibition to achieve a quick start of the visit. Every audio/video file has to be loaded and therefore extends the start time for the visitor.

2.) Audio files should be small and short. An increasing number of visitors use mobile devices and loading big files takes a long time. It would be a shame if the visitor had already moved on from the artwork before the audio is loaded and played.

We recommend files of about 1MB to a maximum of 5MB. All audio files together should not add up to more than ~50MB to keep the exhibition accessible for visitors with slower Internet connections and/or older devices.

Our recommendations for video are the same as with audio files: please keep the file size as small as possible, to allow as many visitors as possible a smooth experience.

When creating such a video artwork: the proportion of the "cover/poster image" (the initial "BASIC INFO" -> "IMAGE") will determine, how the video (height x width) will be displayed. We STRONGLY recommend therefore to use a still picture of the video. Or to create this image with exactly the same proportion as the video.

Best supported video codec is H.264 (MPEG-4). Videos using H.265 will not be displayed correctly on various devices.
Please remember: due to limits by mobile devicces, use a maximum resolution of 1080 pixel in height. If it is bigger, it will not be played on iOS devices (iPad, iPhone).

In case your video is already available on an external platform, you might want to consider linking it from that page directly, as explained here. This will save data mass to load in your actual exhibition room.

Please have a look here for more detailed information on this subject.